Nielsen offers an integrated suite of market information gathered from a wide range of sources, advanced information management tools, sophisticated analytical systems and methodologies, and dedicated professional client service to help our clients find the best paths to growth.

Clients work with our services to:

• Measure their market performance
• Analyse market dynamics
• Diagnose and solve marketing and sales issues
• Identify and capture growth opportunities.

Solutions by Business Issue
Our services help clients make and carry out business decisions in fundamental areas.

Products & Services
Our information and services are organised in the following broad categories: